Amazon is gearing up to be present first hand at music festivals in future

The firm is ready to “dramatically improve” things so that the 32 million people who attend music festivals in the US each year will have a greater experience. Their objective is to “signature focus on innovating on behalf of our customer.” A “physical festival presence” is an example of just one of the innovations Amazon is planning to offer, such as “on-site food and product delivery, custom tour merchandise for purchase, artist meet and greets, and convenience amenities such as free Wi-Fi, water, charging stations, and restrooms”.