China’s digital music industry gears up to fight piracy

Widespread piracy of online MP3 files is what rapidly killed China’s booming music industry in the 1990s.
The very survival of China’s music industry was under the gun thanks to free and pirated Internet music.
In 2015, however, the tables turned when the Chinese government put its foot down by issuing a severe order for all Internet music providers to delete all pirated content.
The rise of music streaming apps is also what is behind this awesome resurrection.
The market size of China’s mobile music industry in 2015 sky-rocketed to over 6.5 billion Yuan (945 million U.S. Dollars). It is estimated that in 2016 numbers likely shot to 9.6 billion Yuan (1.4 billion U.S. Dollars).
The fact that Chinese consumers are evermore willing to pay for better content explains this upsurge.

 

 

 

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