Pono: a portable digital media player and music download service for high-quality audio

Pono was developed by musician Neil Young and his company PonoMusic, which raised money for development and initial production through a crowd-funding campaign on Kickstarter. Pono’s stated goal—to present songs “as they first sound during studio recording sessions”, using “high-resolution” 24-bit 192kHz audio instead of “the compressed audio inferiority that MP3s offer”.