“(…) We’ve gone to some of our top users in the Spotify Community and asked them how they became successful curators. Below is a summary of their top tips.
1. Be Original
When you have a new idea for a playlist, have a quick search on Spotify to see if it has already been covered. A great way to find good topics is to be reactive–everything in the news can be an inspiration for a playlist.
2. Have A Strong Title
The playlist title has to match the theme or mood of your playlist. Titles to avoid are generic ones such as “The Best Playlist ever…”, “The Greatest X”, “The Best Party…”
3. Update Your Playlists.
Update your playlists frequently to keep the music fresh. It’s a good idea to include your new additions at the top of the playlist as well.
4. Promote Your Playlists
A great place to promote your curated playlist is the Spotify Community Playlist Exchange. It’s best if you include a description for your playlists so users know what theme/ mood inspired you.
5. Follow Other Great Playlists
To gain followers you should also be a follower yourself.”
Read more on Spotify Community.