Is it right to do music marketing on YouTube
You must have spent months or maybe a year or so to finally be able to launch your own album. After all the effort you would be wanting quick returns in terms of recognition. However, for doing that there are several avenues available. One amongst them is publishing music album on YouTube but there are some disadvantages of doing so. Here are some pros and cons of doing music marketing on YouTube.
Pros
- Exposure– Millions of users are present on YouTube and they all look for new and better albums. So when you publish your album there the chances of many people getting to know your music are pretty high. YouTube is not restricted to one country or zone only. The world over people get to see what you’re offering and maybe even let you know how they feel about it. You can also link your YouTube account to your band’s website or to Beatrising profile for better reach.
- Big fan base– An average user on the website can subscribe to up to 75 channels per day and also puts a limit at 2000 channels. So if a music lover is there on YouTube then you can very easily be noticed by maximum people. Once you get enough subscribers on your channel chances are these people would move to your website for making further purchasing.
Cons
- Piracy– Being on YouTube to promote music means you get a chance of being exposed to piracy attacks. It becomes easy for people to download your album or songs leading to a loss for you. In case you are just starting this setback may be tough to sustain. Moreover, if your music content is good the listeners would automatically come to your website and invest their money in what you have to offer.
- Low earnings– It is a dream that you make good money through YouTube. Unfortunately, the ads are not enough to generate good revenue for you plus YouTube takes up nearly 45% of your earnings which is again a major drawback.
In spite of all the pros and cons if you’re still confused about letting your music play on YouTube you should get in touch with a digital distribution company like Beatrising. They have a vast experience in music promotion and Beatrising Promopool introduces your album to people who have their base established in the industry. By signing up with them you get a strong foothold in the industry and there is no way you can stop success coming your way.
